ZETA DIVISION is pleased to announce that it will exhibit a booth at TOKYO GAME SHOW 2025, one of the world’s largest game exhibitions.

Bigger Than Ever, With an Even Richer Experience

At TOKYO GAME SHOW 2024, the ZETA DIVISION booth welcomed over 14,000 visitors across four days.
As an esports team exhibitor, this response was exceptional, providing fans with rare opportunities to engage directly with players and streamers, enjoy hands-on interactive content, and experience the ZETA DIVISION brand world firsthand.

In 2025, ZETA DIVISION will return on an even larger scale and with greater energy, delivering a further evolved booth experience.
Centered on new expressions that reconnect ZETA DIVISION’s competitive scene, culture, and fan community, the booth will create a space where the passion of competition and the enthusiasm of fans circulate together—generating entirely new experiences alongside visitors.

About the ZETA DIVISION Booth

The ZETA DIVISION BOOTH will feature an event stage broadcasting a wide variety of content, as well as an influencer lounge, partner booths, and multiple interactive areas.

■ZETA DIVISION × Twitch Partner Lounge

At TOKYO GAME SHOW 2025, ZETA DIVISION will partner with the live streaming service Twitch to present the “ZETA DIVISION × Twitch Partner Lounge” within the ZETA DIVISION booth.

This partnership was formed with the shared goal of further energizing creator- and streamer-centered communities, a vision embraced by both ZETA DIVISION and Twitch.

The lounge will provide a private space for stakeholders and partners from both organizations to connect, exchange ideas, and network during the event. Through strengthening community connections throughout the exhibition, the initiative aims to further elevate esports and gaming culture.
※ The Partner Lounge is not open to the general public.

Comment from Twitch CEO Dan Clancy

“We are honored to join TOKYO GAME SHOW together with ZETA DIVISION, a team that continually energizes and inspires its community.

Twitch is deeply committed to supporting the growth of creators around the world, including in Japan. Last year alone, total watch time for gaming content exceeded 15.6 billion hours, highlighting the remarkable growth of the live streaming community.

We believe the true value of streaming lies in the real-time connections between creators and viewers, and TOKYO GAME SHOW is the perfect stage to celebrate gaming’s global impact and its passionate fan communities.”

■Partner Area

The Partner Area will allow visitors to see, touch, and experience partner companies’ products firsthand.
Equipped with dedicated gameplay environments, the area enables attendees to experience the feel and performance of each product directly through gameplay.

■Meet & Greet Area

A Meet & Greet session will be held for visitors selected through a pre-event lottery.
This offers a rare opportunity to speak directly with players and creators usually seen only through screens.
※ Details regarding the lottery will be announced via ZETA DIVISION’s official social media channels.

■Merchandise Booth

At the ZETA DIVISION merchandise booth at TOKYO GAME SHOW 2025, brand-new apparel and goods will be available for purchase.

This year’s merchandise area will also feature a pop-up for “Genkai,” a streamer collective that includes ZETA DIVISION-affiliated creator Yakipan.
The booth design will incorporate Genkai’s signature color scheme, and new Genkai merchandise debuting at TOKYO GAME SHOW 2025 will be available.

We invite all attendees to visit the ZETA DIVISION merchandise booth.
※ Merchandise sales will take place in the Merchandise Area (Hall 11), not at the ZETA DIVISION BOOTH (Hall 4).

Stage Content Schedule

Business Days

September 25 (Thu)

12:00–13:00: ZENAIM New Product Presentation

14:00–14:45: To be announced

15:30–16:15: Red Bull LEGENDUS STREET FIGHTER 6 Talk in TGS2025

September 26 (Fri)

12:00–12:30: Taiga Kishi & OooDa’s Stun Grenade in TGS2025

13:00–13:30: Let’s Chat: /k4sen & /fps_shaka with noppo_cs

15:00–16:30: ZETA POKER ROYAL in TGS2025 Supported by m HOLD’EM

Public Days

September 27 (Sat)

12:15–12:45: To be announced

13:00–13:30: Genkai Talk Show in TGS2025

14:40–16:00: Devil Clutch Cup in TGS2025 Supported by Riot Games

September 28 (Sun)

10:40–11:40: LTK Show Match in TGS2025 Supported by LEVEL∞

12:15–13:15: INZONE presents CoD Offline Meet-up in TGS2025

13:30–13:50: Identity V Fan Meeting in TGS2025

14:40–16:00: Devil Clutch Cup in TGS2025 Supported by Riot Games

※ Event times are subject to change.

Stage Event Live Streaming

All stage events will be live-streamed on ZETA DIVISION’s official channels:
Twitch: https://www.twitch.tv/zetadivision
YouTube: https://www.youtube.com/c/ZETADIVISION

Upcoming Announcements

Details regarding booth exhibits, stage performers, schedules, collaborations, and merchandise will be announced sequentially via the ZETA DIVISION official website and social media channels.
Please stay tuned for further updates.

Event Overview

Event Name: TOKYO GAME SHOW 2025

Dates:
September 25, 2025 (Thu): Business Day
September 26, 2025 (Fri): Business Day
September 27, 2025 (Sat): Public Day
September 28, 2025 (Sun): Public Day

Venue: Makuhari Messe (Mihama-ku, Chiba City, Chiba Prefecture)
Exhibition Halls 1–11, International Conference Hall, Event Hall
Organizer: Computer Entertainment Supplier’s Association (CESA)
Co-organizers: Nikkei BP, Sony Music Solutions
Official Website: https://tgs.cesa.or.jp

ZETA DIVISION BOOTH Stage Event Live Streaming channels
Twitch : https://www.twitch.tv/zetadivision
YouTube : https://www.youtube.com/c/ZETADIVISION

Important Notices for TGS2025

• Please refrain from approaching creators or players while they are moving around the booth, except during official Meet & Greet sessions.
• Photography, autograph requests, and handshakes are not permitted outside of Meet & Greet sessions.
• Gifts are limited to fan letters only.

Envelopes must not exceed 34 cm in length and 1.5 cm in thickness.
Please be sure to write the recipient’s name clearly on each letter.